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Life is hard, prepare your stomach

Life is hard, prepare your stomach

Jan 03 2011, 8:37 am 0 Marco Russo

Like every Monday, today we want to show a campaign that has particularly impressed us: “Life is hard. Prepare your stomach”, created by Brazilian students of the “Cuca Escola de Criativos” to promote “Alca-Luftal” an anti-nausea medicine.
A press campaign that strikes for the quality of the illustrations and the irony provoked by the cartoons depicting some people in moments of everyday life where it would be better not to complicate the situation further.

Advertising School: Cuca Escola de Criativos for Alca-Luftal.

Tags: advertising agency cartoons color computer graphics creative funny graphic print

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