When a trade show ends it’s time to draw conclusions. I had the chance to know new brands and designer, to get in touch with bigger or smaller realities, and point out the trends that will characterize the coming seasons. To facilitate the work of trendsetters, journalists and buyers present at this year’s “Who’s Next
trend forecasting agency made a list of the strongest trends, a common thread that we could feel first hand through the collections present at he show. The macro trends are essentially three, in a myriad of interpretations and elaborations. “Maximalism”, the development of minimal and basic shapes, but with extra-large dimensions. Structured garments, mix of materials (woolen coats and jackets with leather details on all). Expect to see egg-shaped coats, oversized sweaters and 90s’ looking bombers. A second trend is identified as “Fantasmagoria”, a return to a neo-baroque style, almost steampunk, characterized by exaggerated accessories, all over patterns and Victorian details. Finally, a current called “Modesty”, which is developed for both man and woman, who prefers the choice of fabrics, traditional tailoring and simplicity. A celebration of quality and simplicity: thick woolen cardigana and sweaters, wooden buttons, tweed men’s jackets, worn-looking shoes and baggy pants will be the protagonists of the coming winter.