Ruph is an Indonesian clothing line founded in 2008 by Rizki Irma Kartika, supported by the fashion designer Verra Sauvika and jewel designer Melodya Lukita. The project started as a joke, as a way for the girls to express their ideas and for fun, but over the years becomes a real label, without ever compromising with creativity. For the realization of the latest collection, Ruph teams up with stylist Rajnikania Sarwono
. The result is a series of garments who wink the eye to haute couture, funny, edgy, exuberant yet elegant, accompanied by accessories that seem true sculptures and with a style that recalls the 60′s and 70′s.