Natalie Anne Moran
, London based designer, worked for Christopher Kane, Louise Gray, Keko Hainswheeler eand Antipodium, experiences that, over time, drove her to create her own brand. Her eccentric style, which draws elements from the world of art and cinema, is influenced by her family, consisting of artists, writers and tailors. Her collections are inspired by the work of Niki de Saint Phalle, French sculptor and painter, and represent an exploration of standardized femininity, the cliché of the woman. Longuette dresses with strategic cuts to leave a glimpse of the back, hips, stomach or shoulders, a palette of pastel colors and decorative three-dimensional details characterize the fall/winter 2012.